Coby Electronics Co., Ltd.
Coby Electronics Co., Ltd. develops and manufactures consumer electronics, with strengths in innovative, sleek portable audio and video products backed by in-house product development and IP.
Est. 1990Room 1405, Tower A, Center Plaza, No. 161, Linhexi Road, Guangzhou City, Guangdong Province, P. R. China, No. 93, Guangzhou, Guangdong, China
About Coby Electronics Co., Ltd.
Coby Electronics Co., Ltd. develops, manufactures, and distributes consumer electronics across home, portable, and entertainment categories. Its portfolio includes DVD players and home theater products, portable MP3 and CD/MP3 players, LCD and portable TVs, AM/FM and clock radios, headphones, digital photo frames, SD and USB drives, and related accessories.
The company is widely recognized for portable audio and video products designed to match modern consumer lifestyles. An in-house product development department supports innovation in product and packaging design, including patented and patent-pending technologies, alongside design awards.
Manufacturing is supported by sister-factories located in China’s Guangdong and Jiangxi Provinces, with a global operating footprint that includes multiple offices across the US, Asia, and Latin America. Coby-brand products are sold through more than 1,400 retailers worldwide, supported by investments in operations, supply chain, sales, marketing, and information systems to improve speed and order efficiency and deliver consistent quality and value.
Company Background
- Corporate Structure
- Privately held C Corporation incorporated in the State of New York.
- Founder and Ownership
- Founded by Mr. Young Dong Lee, President and owner of 100% of the company’s capital stock.
- Global Headquarters
- World headquarters in Maspeth, New York.
Scale & Footprint
- Global Workforce
- 5,700 employees worldwide
Facilities and Network
3sitesManufacturing facilities
2sitesDistribution centers
Manufacturing
China Manufacturing Base
Guangdong Province, ChinaJiangxi Province, China
Products
Core Product Categories
Home, portable & home theater DVD playersPortable MP3 playersCD/MP3 playersLCD TVsPortable TVsAM/FM radiosClock radiosHeadphonesDigital photo framesSD drivesUSB drivesAccessories
Brand & Positioning
Modern, Lifestyle-Focused Consumer Electronics
Coby designs consumer electronics to be innovative, sleek, and contemporary, aligning product style and usability with changing consumer lifestyles while maintaining strong price-value positioning.
Innovation
Patents and Design Recognition
Over 15 years, the product development team has earned several U.S. patents and design awards, with additional patents pending, supporting a portfolio of exclusive patented and patent-pending products.
Capabilities
In-House Product Development
An in-house product development department drives new product creation, award-winning product and packaging design, and the development of exclusive technologies to support competitive consumer electronics offerings.
Operations
- Distribution Flow
- Finished products are shipped to the company’s main warehouse in Rancho Dominguez, California for nationwide distribution.
Market Presence
- Retail Reach
- 1,400 retailers worldwide
Customer Channels
Mass merchandisersConsumer electronics retailersDrugstoresSpecialty marketersDepartment stores
Product Lines (Online Catalog)
Audio Products
EarbudsBluetooth speakersHeadphonesBoomboxesCD playersSpeaker systemsSound barsPA systemsVoice recorders
Electronics & Accessories
TV accessoriesVR gogglesDash camsClock radios
Lifestyle Categories
Personal care & groomingTravelHealth & fitnessKitchen scalesBathroom scalesActivity trackers
Company Milestones
Key Dates
1990Company founded
Founded by Mr. Young Dong Lee.
December 23 2018Product news published
Coby Light-Up Wireless Headphones.
December 22 2018Product news published
Coby Wireless Waterproof Bluetooth Speakers.
Contact Information
- Address
- Room 1405, Tower A, Center Plaza, No. 161, Linhexi Road, Guangzhou City, Guangdong Province, P. R. China, No. 93, Guangzhou, Guangdong, China
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